Tomorow BSchool ....DSchool ?

Here some delicious bit of news i came across !

"More and more, companies find themselves involved in exploration," says Margaret A. Neale, a professor of organizational behavior and leader of the MTIS program at Stanford. "To be competitive, you have to be more creative."

Stanford is doing just that by establishing a new Institute of Design that will teach design thinking and strategy to business, engineering, and design students. This "D-school," founded by Stanford engineering professor David Kelley, also founder of design powerhouse IDEO, may well give Stanford an edge over its B-school rivals as innovation becomes more valued for corporations striving to increase their revenues. "

I wish Indian B Schools were quick enough to realise this ! ;)

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